• Meet Chella Beauty's Obsessed w/ Me Valentines Day Kit

    Meet Chella Beauty's Obsessed w/ Me Valentines Day Kit

    Try our Obsessed w/ Me Kit for the most romantic look this Valentine's Day!
  • NEW Vegan & Clean Chella Beauty Good Drama Mascara

    NEW Vegan & Clean Chella Beauty Good Drama Mascara

    In honor of World Vegan Day on November 1, 2021, we released our first vegan, cruelty-free, paraben-free, gluten-free, clean certified mascara. Good Drama Mascara is a lengthening and volumizing mascara that is loaded with moisturizing ingredients. Some of the most notable care ingredients include: Hemp Seed Extract, Argan Oil, Vitamin E, Vitamin C, Bamboo Extract, and Mango Oil. These create a delectable formula that...
  • Meet @velabeauty...Chella's First Collaboration

    Meet @velabeauty...Chella's First Collaboration

    Meet Cori, aka @velabeauty, makeup artist, social media star, and soon-to-be mommy. While she creates amazing viral TikToks and Instagram GRWMs... we love @velabeauty most for her obsession with highlighting natural beauty and her belief that if you set an intention, you can make it your reality.  From the time she was a little girl, Cori Gant was obsessed with makeup and the way...
  • Chella Partners with IMPACT COLLECTIVE to be Carbon & Plastic Neutral

    Chella Partners with IMPACT COLLECTIVE to be Carbon & Plastic Neutral

    Chella Beauty — Clean Makeup That Cares What does it mean today to be a makeup company that really cares?  It’s about a lot more than you may think. For Chella, IMPACT COLLECTIVE’S newest partner, the statement has a three-fold meaning: caring is about the products themselves, preserving the environment, and changing the social narrative. It’s about putting beauty, wellness, and sustainability to work...
  • Introducing: Divine Purpose Eyeshadow Palette (limited edition)

    Introducing: Divine Purpose Eyeshadow Palette (limited edition)

    The secret’s out and the time has come to discover your Divine Purpose with our latest LIMITED EDITION eyeshadow palette, Divine Purpose. This eight-pan palette includes neutrals and pops of color ranging in pearl to matte finishes sure to steal your heart. Whether you’re manifesting a gorgeous neutral eye, or a pop of blue on your lower lash line the Divine Purpose eyeshadow palette...
  • PRESS RELEASE: Chella Beauty Has Just Launched Their Palette Refills in La Vie & Manifest

    PRESS RELEASE: Chella Beauty Has Just Launched Their Palette Refills in La Vie & Manifest

    Available In Stores, Online and through IPSY, Chella’s Refill Palettes are Vegan and Cruelty Free Los Angeles, CA – Chella Beauty has just launched their latest eyeshadow palette, Manifest. This four-pan palette consists of neutral-bronze shades ranging from pearl to matte finishes. Chella is continuously working on delivering the best products made with you in mind, beautiful—without the harsh ingredients—and they couldn’t be more excited...
  • Introducing Our La Vie Eyeshadow Palette

    Introducing Our La Vie Eyeshadow Palette

    The La Vie Neutral Eyeshadow Palette embraces warm neutrals, sure to inspire you to live every day to the fullest. With two pearl (Femme + Vitality) and two matte water resistant shades (Instincts + Dynamic) and a dual-ended eyeshadow brush for effortless application, this interchangeable and refillable palette is designed with the modern + multi-tasking woman in mind. Buildable, blendable and long wearing, our...