OUR PROMISE TO YOU

Cruelty Free | Vegan | Paraben Free | Gluten Free

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Very. Important. Brows.

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NEW | La Vie Eyeshadow Palette

From a subtle smooth, to full-on charisma,
our NEW La Vie Eyeshadow Palette
puts the potential in your hands.

HELLO BEAUTIFUL. CHELLA IS THE LAIDBACK-COOL CONFIDENCE THAT COMPLIMENTS, NEVER COMPETES, WITH YOUR TRUE BEAUTY. WE SIMPLIFY YOUR BROW AND EYE BE-YOU-TY ROUTINE WITH OUR "HOW TO BROW IN 3 EASY STEPS". 1. FILL 2. DEFINE. 3. HIGHLIGHT. WE VALUE EDUCATION, INGREDIENTS, AND FORMULAS THAT PERFORM TO BRING YOU YOUR BEST BROWS.

Top sellers

Eyebrow Cream Kit

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Eyebrow Pencil Kit

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Brow Minimalist Kit

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Brow Essentials Kit

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Lash Curl Kit

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Chella Eyebrow Pencil

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Chella Eyebrow Cream

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Chella Highlighter Pencil

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Chella Eyebrow Defining

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VEGAN + CRUELTY FREE

PARABEN FREE

RECYCLABLE

Learn How to brow in 3 easy steps

Learn How to brow in 3 easy steps

1 | FILL

The long wearing Chella Eyebrow Cream and Eyebrow Pencil have a velvety consistency that effortlessly applies to your eyebrows gliding into place for a truly natural looking finish.

2 | DEFINE

To tame unruly hair and hold your finished look in place all day use a sweep of the Chella Eyebrow Defining Gel.

3 | HIGHLIGHT

Finish with the amazing multi-use chella highlighter pencil it highlights, conceals and brightens all areas of your eyes, eyebrows and face.

Customize Your HOW TO BROW KIT + Save $10

Choose your Custom Fill and Highlight Colors. Kit also includes a Clear Defining Gel and Sharpener

CREATE YOUR CUSTOMIZED KIT
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#chellabellas are saying
see what #chellabellas are saying

"Honestly, it’s life changingly awesome"

- KATIE S.

"This is the BEST eyebrow product I have ever used."

- Jill E.

"It is superior to anything else I have ever used."

- Nancy V.